In the post-pandemic era, more and more small to medium-sized businesses (SMBs) are going digital. Canadian SMBs are actively searching for personalized tech solutions, but almost half of them are juggling up to 10 different IT vendors at a time. As one of the largest telecommunication companies in the country and a trusted service provider, TELUS is striving to create a personalized solution for SMBs to manage and drive their businesses.

I joined this project as a UX/UI Designer to help envision the digital solution for TELUS by creating and delivering high-fidelity adaptive web designs during four 2-week-long sprints. This specific case study covers the work I did during one of these sprints, which included organizing information architecture, exploring concepts through wireframes, designing the UI, and stitching visual designs together into InVision prototypes.